#22 - Taking the "ICK" out of Sales!

In this episode, meet Mary Kay Hauer and delve into her remarkable journey in sales, starting with her first cold call. Learn how she overcame fears in sales by truly understanding customer needs, and how this approach paved the way for launching Certeza Consulting Group. Discover the strategies she used to leverage LinkedIn effectively and how she reframed the fear of asking for the sale. Gain insights into recognizing the different stages of a buyer's journey and the importance of maintaining long-term customer connections. Conclude with details on how to contact Mary Kay Hauer and a call to action, encouraging listeners to apply these insights to become unstoppable in their sales endeavors.